Gear Up Naturally with Icebreaker’s new collection
As warmer days beckon and adventurers gear up to hit the trails, Icebreaker—the New Zealand-based brand known for its sustainable, natural performance apparel—has just launched its Spring/Summer ‘25 collection. This collection is a must-have for outdoor enthusiasts passionate about nature and sustainability, offering performance-driven, eco-friendly gear that blends function with fashion.
icebreaker AW24 Range is stylishly sustainable
In a world cluttered with synthetic fibres and environmental concerns, icebreaker emerges as a beacon of innovation and sustainability in the realm of performance clothing. Born in the heart of New Zealand, this premium brand is not just about fashion; it's a movement towards conscious living, offering elite performance wear with
A Wild Life with Jordi Beneyto-Ferre
Jordi Beneyto-Ferre is the Senior Manager of Global Materials and Sustainability at New Zealand-born natural performance brand icebreaker. Originally from Spain, Jordi relocated to a bunch of cool places around the world following his passion for performance apparel, the highlight he says “being New Zealand for sure.” With 15 years’ experience
icebreaker’s latest collection for 2023
It is no secret that Where Wild Things Roam is a fan of icebreaker, the renowned New Zealand-based natural performance company, but their highly anticipated Autumn/Winter '23 collection has us loving them even more. Featuring a range of industry-leading innovations using merino and natural fibres, icebreaker’s strong commitment to sustainability and
icebreaker ZoneKnit™ Hoodie and Tee
Icebreaker has introduced their new season ZoneKnit™ range, featuring hoodies with full and half zip, vests and tees for both men and women. Icebreaker founder, Jeremy Moon, launched icebreaker to offer people a natural alternative to synthetic outdoor apparel. Soon a bigger opportunity emerged: to disrupt the outdoor industry from unsustainable